Artisn Beer
THE CHALLENGE:
Craft the Brand for the preferred beer of the college students.
THE SOLUTION:
From the research we found that 90% of the college students we interviewed drink beer. From this we decided to create a brand that would be targeted towards a community of artist and from that create its own community.
To see the full case study go here and click on the link t3_branding_ DD15shawn.pdf

